Selling tech isn’t just about knowing your product it’s about understanding people, simplifying complexity, and navigating the sales process with strategy and confidence.

In this episode, we sit down with a seasoned tech sales expert to unpack what it really takes to sell complex products in today’s competitive market. We cover everything from lead generation and presales to overcoming rejection, building trust with non-technical buyers, and closing high-value deals. Whether you’re in B2B, SaaS, or enterprise tech sales, this conversation is packed with insights that will elevate your sales game.

We have discussed:

A. How to sell tech products without overwhelming the buyer

B. Real stories from the trenches of tech sales success and failure

C. Common mistakes sales reps make (and how to avoid them)

D. The role of presales and how it supports deal closing

E. Tips for handling rejection and building resilience

If you're a tech sales rep, presales engineer, or aspiring to break into SaaS or enterprise sales, this episode will give you a real-world perspective and practical strategies to help you stand out.

Our Guest Today:Mr. Arnab Kumar Datta

Tech Sales Strategist, MBA

Chapters:

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[00:00 ] Recap & Introduction

[03:31 ] Finding Leads That Actually Convert

[05:31 ] Why Research Is a Sales Superpower

[09:41 ] Personalization vs. Customization in Sales

[16:24 ] Bridging the Gap Between Sales & Tech Teams

[26:14 ] Sales in Early-Stage Startups

[33:05 ] Cold Calls & Cold Emails Explained

[42:04 ] How to Deal with Rejection in Sales

[47:11 ] What Makes a Great Sales Rep

[52:14 ] Malpractices in Tech Sales

[57:01 ] Advice for Aspiring Sales Reps

#TechSales #SaaSSales #B2BSales #Presales #LeadGeneration #SalesPodcast

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